2022 FAPA Conference Speakers

Keynote Speaker

Craig Pittman

Author and Environmental Journalist

Craig Pittman is a native Floridian. Born in Pensacola, he graduated from Troy State University in Alabama, where his muckraking work for the student paper prompted an agitated dean to label him “the most destructive force on campus.” Since then he has covered a variety of newspaper beats and quite a few natural disasters, including hurricanes, wildfires and the Florida Legislature. Since 1998, he has covered environmental issues for Florida’s largest newspaper, the Tampa Bay Times. He has won the Waldo Proffitt Award for Distinguished Environmental Journalism in Florida four times, and twice won the top investigative reporting award from the Society of Environmental Journalists. 
 
Stories he has written for Sarasota magazine have won three first-place awards from the Florida Magazine Association.
 
Books: 
  • Paving Paradise: Florida’s Vanishing Wetlands and the Failure of No Net Loss, (2009), which won the Stetson Kennedy Award from the Florida Historical Society.
  • Manatee Insanity: Inside the War Over Florida’s Most Famous Endangered Species (2010), which the Florida Humanities Council named one of 21 “essential” books for Floridians. 
  • The Scent of Scandal: Greed, Betrayal, and the World’s Most Beautiful Orchid, 
  • Oh, Florida! How America’s Weirdest State Influences the Rest of the Country
  • Cat Tale: The Wild, Weird Battle to Save the Florida Panther (2020)

 

Website:  CraigPittman.com

Guest Speakers

Brenda M. Spaulding

Rosanna Catalano

Chair of The Florida Bar Governmental and Public Policy Advocacy Committee for lawyer lobbyists.

1:00 – 2:15 PM – Friday

What should I know about Audio Books, Podcasting, Video Streaming, and the
Metaverse to Grow your Audience/Business

Rosanna’s varied background as a lobbyist, trial attorney, television news producer, professor, university dean, career coach, and chief agency administrator allows her to provide her clients with a unique perspective and skill set for solving problems, storytelling, and creating successful strategies.

Website: rocketshipconsultants.com

April O’Leary

Founder of O’Leary Publishing & Host of the I’m Booked Podcast

1:00 PM – 2:15 PM – Friday

Starting a Podcast for Authors

April O’Leary is the Founder of O’Leary Publishing and the author of six books. She is committed to creating books that exceed the industry standards for her aspiring authors. Because of her knowledge of the industry trends, and her team of seasoned professionals, their titles frequently achieve top rankings on Amazon. She a member of the Florida Authors and Publishers Association (FAPA) and the Independent Book Publishers Association (IBPA), and is a judge for their national Benjamin Franklin book awards contest. She is also the host of the I’m Booked podcast.

Website: www.olearypublishing.com

Chris Gibson 

Best-selling Author & YouTube creator

2:30 – 3:45 PM – Friday

Social Media for Authors 101 

Chris Gibson is a sought after Skin Care Expert, and Holistic Health Coach/Esthetician. He is also the Best-Selling Author of the Acclaimed Book Acne Free In 3 Days (1 Million+ Copies Sold) and has a very successful YouTube channel Chris Gibson Live! The YouTube channel (111K+ subscribers) is dedicated to providing expert information and product reviews on skin care and wellness topics for both skin issues and anti-aging. His social media reach is well over 200K, increasing every day, and can bring you more listeners and subscribers. He was recently featured in USA Today on the topic “7 Freaky Chemicals In Your Skin Care Products and How to Avoid Them”. Chris has been popularly featured on CBS, ABC Family, Fox News, The Daily Buzz, and numerous lifestyle television and radio shows across the country and in Canada. He is able to help authors apply new social media skills and technology to expand their reach and increase book sales.

Website: www.youtube.com/chrisgibsonlive and chrisgibsonlive.com

Rod Martinez

Author & Speaker

2:30 – 3:45 PM – Friday

Author Brand – It’s All About You

Author of middle grade & young adult, Rod Martinez grew up on Marvel Comics and Twilight Zone, the inspiration was inevitable. Challenged by his son to write a story about him and his friends “like the Goonies’ but in Tampa”, his first novel “The Juniors” was picked up by a publisher – and the rest– is history. Rod was recipient of the 2017 Jerry Spinelli Scholarship and the 2018 Professional Development for Artists Grant in Tampa and speaks at schools, conferences and libraries promoting the love of the written word.

 Website: RodMartinez,Author

Ginger Marks

Ginger Marks

Author, Illustrator and Publisher

4:00 PM – 5:15 PM – Friday

Book Formatting A to Z

Born in Lansing, Michigan Ginger Marks moved to the Tampa Bay Area of Florida in 1978. Ginger’s drive to succeed led her to become a Financial Advisor while working on the side, for her own purposes, in the field of design with the founding of Graph Inc., which eventually became DocUmeant Designs. Her love for writing and design has been the catalyst for her successful career in the publishing area. Coming from a family of published authors and speakers, it was no surprise when she, herself, embarked on the writing journey. Mrs. Marks has won numerous awards for her writing and designs. DocUmeant Designs is listed on DesignFirms.org and is in the top tier design firm out of over 20,000 design firms in the US. In 2016, she was awarded the Golden Mouse Award as the Publishing Leader of the Year by WECAI.org and in 2020 FAPA honored her with the coveted FAPA Founder’s Award.

Website: DocUmeantPublishing.com

John Prince

Author, Graphic Artist and Publisher

4:00 PM – 5:15 PM – Friday

Typography: An Overlooked Factor in Book Design

John has spent a lifetime as a creative director (writer/designer) and in senior management at advertising and marketing agencies in the U.S. and Canada where he has won several national and international awards for his work. He is currently creative director at Hallard Press where he is a partner. His responsibilities include cover and interior design, editing, and business development.

 

Website: hallardpress.com

Keri-Rae Barnum

Executive Director

8:45 AM – 10:00 AM – Saturday

Airport Stores, Book Stores, Chains: What it Takes to Get on the Shelves

Keri-Rae Barnum is the Executive Director of New Shelves Books, one of the largest book sales and marketing content providers in the US. With 15 years of extensive marketing experience, Keri is currently enjoying the ability to pair her lifelong love of books with her sales and promotion skills. She believes in helping authors – both self and traditionally published – take their book marketing and author branding to the next level.

Her focus and strengths are helping publishers and authors skip the “learning curve” and become truly successful at advertising, review acquisition and book sales online, in libraries, and in stores. Keri is a trusted authority in book marketing, speaking to numerous writing and publishing groups each year..

Website: www.NewShelves.com

 

Tom Flanigan

10:15 AM – 11:30 AM – Saturday

Radio Newscaster

 

Audiobooks-Giving Voice to Your Volume

Tom Flanigan works in the news department of WFSU Public Media in Tallahassee, where he’s been since 2006.  His broadcast career, mostly in radio, but also including a bit of television, spans almost 50 years. Much of that was in commercial radio, which resulted in his voicing literally thousands of commercials for local and regional accounts, along with extended presentations for various clients.  Many of these involved voice characterizations and projecting multiple personalities.  More recently, at the behest of a Tallahassee author friend, Flanigan veered into the intricacies of book narration.  It’s an endeavor he hopes to keep pursuing.

Website: 

Joanne Tailele

Author & Publisher

1:30 PM AM – 2:45 PM – Saturday

Understanding POD (Print on Demand)

I officially started writing commercially in 2010, but I was a closet writer since the age of ten. I have published four Women’s Fiction, two Memoirs, a travel book and a children’s book. I have attended numerous workshops, both in person and online and attended dozens of conferences. I joined several excellent writers’ organizations, WFWA (Women’s Fiction Writers Association), FWA (Florida Writers Association), IBPA (Independent Book Publishers Association), MIW (Marco Island Writers Inc.) and of course, FAPA, After helping multitudes of authors publish their books through first Create Space, now KDP, I ventured out to start my own publishing company, Simon Publishing LLC in 2020, using InDesign and Ingram Spark. To date, I have published six books through Simon Publishing LLC.

Website: www.SimonPublishingllc.com/

Mike Woodcock

Illustrator & Graphic Designer

3:00 PM – 4:15 PM – Saturday

Cover Design Uncovered– Book Cover Design ABC’s and What’s the Right Design for Your Book

Mike Woodcock is an award-winning children’s book illustrator and graphic designer. He has over 20 years of experience illustrating books, book covers, type setting, book layout design, designing graphics to guide you in physical environments and giant doughnut chairs to sit in. He currently and proudly brings his imagination and love for smiles on the faces of all who walk through the gates at Universal Studios with Universal Creative. He currently resides in Orlando with his wife and three children.

Website: www.CockaDoodles.com/

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