Meet new FAPA member Dr. Jan Yager
Jan Yager, Ph.D. worked in publishing as an editor, first at Macmillan and then at Grove Press, where she worked for the legendary publisher, Barney Rosset, who taught her everything from acquisitions, foreign rights, publicity, and permissions to sales and marketing. Her own titles have been published by four of the five “Big Five” publishers.
Jan founded Hannacroix Creek Books, Inc. in 1996 to publish her own books as well as the books of other authors. The company publishes in a range of genres including adult nonfiction and fiction, young adult and middle grade fiction, illustrated children’s picture books, and specialty journals. The company has published books by Florida-based author Jeff Yager (Atom & Eve; The Question is Why?) and author Skye Bynes (I Like God: a novel about social media). Some of the latest titles from Hannacroix Creek Books, Inc. include Work Less, Do More: The 7-Day Productivity Makeover and Foreign Rights and Wrongs.
Jan’s latest book from another house is How to Self-Publish Your Book, published by Square One.
How to Self Publish Your Book
A complete guide to writing, editing, marketing & selling your own book
By Dr. Jan Yager
A new world has opened to writers who wish to have their words turned into finished books. With technological advances in typesetting, printing, distribution, and sales, self-publishing has become a reality. But while converting your writing into a commercially available title may sound relatively easy–based upon the claims of some companies that offer this service–there are many important considerations you should be aware of before going to press. Publishing expert Dr. Jan Yager has created an easy-to-follow guide that will take you from a book’s conception and writing to its production and sales. Whether your work is fiction or nonfiction, How to Self-Publish Your Book offers sound and proven advice at every turn, enabling you to avoid common pitfalls along the way to becoming a self-published author.
The book is divided into three parts. Part One takes you through the initial manuscript preparation–setting your goals, writing, sequencing, editing, and proofing, as well as creating a business plan for your book’s eventual release. Part Two focuses on the actual production of your book. It explains the importance of cover and interior design, what you need to know about producing physical books and e-books, and how to turn your title into an audiobook. Part Three provides key information on how to market and sell your book–subjects that are crucial to a title’s success, but of which most writers have very little understanding. Also included is a valuable resource section that guides you to websites which offer essential information on self-publishing service providers, including complete self-publishing companies as well as freelance editors, proofreaders, printers, distributors, marketers, and publicists.
Today, self-publishing workshops and lecturers charge hopeful writers hundreds of dollars, promising to turn their self-published books into bestsellers. The fact is that your book’s chance of success starts at its origin, not with the finished product. However you choose to produce your book, whether through a self-publishing company or through separate services, here is a complete road map to what lies ahead–based not on hype or wishful thinking, but on Dr. Jan Yager’s lifetime of experience in the world of publishing.